Showing 38 articles
Can Entrepreneurship Be Taught? After 20 Years Running Businesses, the Truth May Surprise You
Denmark has taught entrepreneurship in secondary schools since 2005. Research suggests it increases start-up rates, but the resilience that defines true entrepreneurs is built through experience.
Key Steps to Starting a Small Business: The Complete Beginner’s Guide
Starting a small business is exciting, but rushing in without planning is how people end up broke and stressed. This beginner’s guide covers planning, legal setup, startup costs, branding, and marketing so you launch with a solid foundation.
How to Grow and Sell a Business: Strategies You Can Apply Today
Want to grow a business you can actually sell? Keep marketing strong, cut overheads, work your existing customers, diversify channels, track the numbers, and focus daily on income-producing actions.
Facebook Ads for Coaching Business: Proven Strategies to Maximise ROI on a Small Budget
You do not need thousands to run Facebook Ads as a coach. With $5 to $10 per day, you can test campaigns, build an audience, capture leads, and convert them into high-value coaching clients.
How to Run Ads for Webinars and Grow Your Audience on Instagram (Proven Strategies)
Webinar ads can do more than fill seats. When paired with Instagram growth strategies, they help you attract cold traffic, nurture warm leads, and build a long-term audience that trusts you.
How to Use Facebook Groups and Digital Products to Grow Your Photography Business
Photography buyers shop trust first. This 2025 playbook shows how to use a Facebook group plus digital products to build authority, reduce acquisition costs, and create a repeatable offer ladder from $39 ebooks to premium services.
How to Successfully Launch a Luxury Candle Brand on Instagram
Launching a luxury candle brand on Instagram is about building a cohesive identity, creating lifestyle-led content, using influencers wisely, and converting attention into repeat buyers through community and analytics.
How to Scale Your Business with Funnel Duplication and Smart Advertising
Funnel duplication lets you clone what already works instead of rebuilding from scratch. Combine it with disciplined ad testing and you can scale revenue predictably without living on the launch treadmill.
From Brain Dump to Brand Growth: Turning Ideas into a Content Strategy that Works
A brain dump is not messy, it is raw strategy. Learn how to turn scattered ideas into clear content pillars, a repeatable posting system, and a brand voice that builds trust, authority, and growth.
How to Refine Your Sales Funnel and Turn Webinars Into Converting Assets
Most funnels fail from small mistakes, not big strategy. Here is how to tighten your headline, fix mobile UX, track the right conversion numbers, and turn webinars into a scalable sales asset.
How to Attract Your Ideal Customer with Magnetic Marketing Strategies
Attraction marketing is not about shouting louder. It is about relevance, psychology, and content that mirrors what your ideal customers already care about so they choose you before you ever pitch.
The Essentials of Coaching and Mentoring Principles
Strong coaching and mentoring principles give small business owners clarity, confidence, and structure so they can move from overwhelm to consistent action and income.
Transform Your Business Vision with a Strategic Plan
A strategic plan turns business ideas into practical steps by outlining your long-term goals, market position, and the actions required to move from vision to income.
Exploring Coaching Styles: What’s Your Approach as a Business Mentor?
Understanding different coaching styles can help business owners choose the right mentor and adopt leadership approaches that support long-term growth.
2 Major Internet Trends Affecting Your Business (and How to Respond)
Two major internet trends are reshaping how businesses operate online: cybersecurity threats and mobile usage. Learn how to respond before they impact your growth.
Build a Purpose-Driven Amazon Brand That Inspires and Converts
In a crowded Amazon marketplace, purpose-driven branding helps you stand out. Learn how values-based positioning can turn everyday products into movements.
Self-Hosted Online Courses: Behind the Scenes (and Why Many Creators Switch)
Thinking of building your own course platform? Here’s what really happens behind the scenes of a self-hosted online course website and why many creators move to all-in-one platforms.
How to Build a Unique Personal Brand with Personality
Learn how to create a memorable personal brand by amplifying your natural personality traits instead of trying to invent a persona from scratch.
Why Building Systems is the Smartest Move You Can Make in Business
Discover why building systems in your business is the key to buying back your time, increasing leverage, and creating scalable growth.
How to Attract High-End Hair Extension Clients (and Stop Wasting Time on the Wrong Ones)
Learn how to attract premium hair extension clients by upgrading your application process, automating follow-ups, and filtering out price shoppers before they waste your time.
Modelling and Focus: The Two Keys to Growing Your Income
Discover how modelling successful businesses and maintaining focus on one income stream can help you grow predictable revenue without burnout.
Believing in Serendipity That Will Transform Your Life and Business
Learn how openness, presence, and small intentional actions can create unexpected breakthroughs in business and life through the power of serendipity.
From Overwhelm to Clarity: How to Pivot with Purpose as a Mentor or Coach
Learn how to pivot into coaching or mentoring with clarity and confidence without burning out or overthinking every step.
Two Essential Principles to Accelerate Your Income Growth
Discover how modelling and focus can accelerate your income growth with practical strategies you can implement immediately.
How the University of Sydney Boosted Social Media Engagement: A Blueprint for Your Business
Learn how a unified social media strategy helped the University of Sydney boost engagement and how your business can apply the same approach.
How Content Marketing Helped an Aussie Winery Stand Out – And How Your Business Can Do the Same
Discover how an Australian winery used storytelling and content marketing to build loyalty and how your business can apply the same strategy.
How Heartland Seniors Finance Transformed Their Business with Digital Marketing
Learn how Heartland Seniors Finance replaced traditional advertising with digital marketing and achieved measurable growth in traffic, leads, and conversions.
How Strategic Partnerships Move the Needle for Business Growth
Learn how strategic partnerships helped the Youth Health Alliance scale their impact and how your business can apply the same principles to drive growth.
Your Guide to Building a Powerful Personal Brand
Learn how to build a powerful personal brand that connects authentically with your audience and positions you as a trusted authority in your field.
The Power of Starting Small: Why Entry-Level Products Drive Faster Business Growth
Discover why launching an entry-level product can help you test demand, generate revenue quickly, and avoid costly startup mistakes.
The Startup Copywriting Handbook: Learn From Real-World Examples That Convert
A practical mini masterclass that breaks down real startup copywriting examples and shows you exactly why they work, plus how to apply the same principles to your own brand.
The Self-Funding Authority: Turning Readers into Revenue
Turn a book into a self-funding marketing engine: run ads to the book, let book sales cover ad spend, and convert readers into high-intent buyers for your core offer.
The Care Factor: Your Secret Weapon for Startup Growth
Startups that genuinely care about their audience build loyalty, referrals, and long-term growth. Here’s why care is not soft — it’s strategic.
How Business Mentoring Helped Entrepreneurs Turn Ambition Into Success
From three bookings to 48 weddings in six months. From an unfinished idea to an international bestseller. These are the real outcomes business mentoring can deliver.
Melbourne Man’s Insider Trading Sentence Suspended After Forfeiting a $65,000 Gain
A Melbourne man received an 18-month sentence for insider trading linked to Wesfarmers’ takeover of Kidman Resources, but was released immediately on a good behaviour bond after forfeiting the $64,975.48 profit.
10 Powerful Strategies to Build a Brand That Stands Out
Defining your business identity is not just design. It is clarity, consistency, and customer focus. These 10 strategies cover elevator pitches, value propositions, customer personas, and brand identity fundamentals.
Firmus Technologies Secures $330 Million to Fast-Track Tasmania’s Green AI Factory Vision
Firmus Technologies has secured $330 million to accelerate Project Southgate in northern Tasmania, backed by Ellerston Capital with NVIDIA participating, aiming to build a sovereign, renewable-powered AI factory campus.
H3D Secures $5.8 Million to Propel AI-Powered Design Automation into the Dental Sector
Melbourne-based H3D has raised $5.8m in Series A funding to scale its AI-driven CAD automation from hearing products into dental laboratories, targeting speed, consistency and technician shortages.